I’m a Professional Digital Marketing Expert with several years of experience in defining and implementing the digital strategy for a leading international FMCG brand.
I offer consulting and management for companies looking to build, grow, optimize and scale their digital marketing locally, regionally and internationally.
Integrating Digital into the overall marketing strategy with a roadmap of prioritized initiatives
Digital marketing objectives and key performance indicators aligned with business goals
From Facebook Ad to Website to Newsletters... an ecosystem of touchpoints defined along the Consumer Journey
The right skillsets in the right setup, breaking down organizational silos to accelerate digital integration. Increasing digital capabilities and know-how across marketing
Integrating marketing technology to support and automate processes, based on marketing teams needs rather than technological possibilities
(In cooperation with XO-Projects) Accelerated product innovation from ideation to early prototype
No affiliation with creative agencies or technology providers. I fully commit to provide unbiased advice to my clients
Working on the corporate side, I know the challenges of implementing change, driving strategy and managing strong brands
I have led strategy development and executed projects across 60+ markets. I am familiar with the complexities and challenges in multi-national, multi-cultural settings
With several years of experience as "Head of Digital Marketing", I know how to build and lead teams through marketing digitalization
I sit down with clients to understand the (digital) marketing challenges, develop solutions and bring projects to execution.
I provide expertise and sparring to clients to make key choices on strategy, project roadmap, technology, agency setup and more...
Want to get more in-depth know-how on a specific Digital Marketing topic? Want to grow your team's skillset and expertise? I provide custom training for small groups or support in shaping a more long-term, large scale training & development program with professional partners.
Email me at firstname.lastname@example.org
Or call me at +49 1523 310 247 0