Corporate Digital Marketer turned freelance consultant. Proud father of two living in the most beautiful Hamburg city. With a passion for Digital Technology (Geek label may apply)
Providing know-how and strategic/operational support for companies and brands looking to build, grow and optimize their Digital Marketing & Transformation.
Development & implementation of the global digital marketing strategy for one of the world’s leading skincare brands NIVEA. Strategic leadership, governance and support of 60+ local affiliates, leading a team of seven digital brand managers.
Leading the user experience of the NIVEA brand websites, consulting and supporting global and local brand teams in the development of digital communication.
Consultancy of brands on eLearning, knowledge management, internal communication and digital marketing and technology.
Self-set focus on eLearning and Knowledge Management, aiming to understand and leverage the opportunities of new media and technology to enhance human learning and interaction.